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  1. 研究紀要
  2. 第2号 (2004/2005)

国際スポーツイベントにおける経営資源の調達の現状と課題

http://hdl.handle.net/10693/878
http://hdl.handle.net/10693/878
fa050421-faea-41db-8786-a94129b6dade
名前 / ファイル ライセンス アクション
紀要2号 紀要2号 029-039 松岡.pdf (46.3 kB)
Item type 紀要論文 / Departmental Bulletin Paper(1)
公開日 2013-05-10
タイトル
タイトル 国際スポーツイベントにおける経営資源の調達の現状と課題
タイトル
タイトル Current Situations and Problems of Procurement of Managerial Resources in International Sporting Events
言語 en
言語
言語 jpn
キーワード
主題Scheme Other
主題 International Sporting Event
キーワード
主題Scheme Other
主題 Managerial Resources
キーワード
主題Scheme Other
主題 Volunteer
キーワード
主題Scheme Other
主題 Sport Facility
キーワード
主題Scheme Other
主題 Sponsorship
資源タイプ
資源タイプ識別子 http://purl.org/coar/resource_type/c_6501
資源タイプ departmental bulletin paper
著者 松岡, 宏高

× 松岡, 宏高

松岡, 宏高

ja-Kana マツオカ, ヒロタカ

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著者(英)
書誌情報 研究紀要 = Bulletin of Biwako Seikei Sport College

号 2, p. 29-39, 発行日 2005-03-15
抄録
内容記述タイプ Abstract
内容記述 The scale of international sporting events, such as the Olympic Games and FIFA World Cup, has been expanded year after year. In order to host an international mega sporting event, the host city has to be a developed one. In addition, a large quantity of managerial resources including human resources, material resources, and financial resources are necessary for the great success of the events. The present paper examines issues of procurement of managerial resources of international sporting events. Among diverse resources, the author focused on sport volunteers as human resources, sport facility as material resources, and sponsorship as the way of fund raising. Regarding volunteers, event managers need to effectively recruit and train them. Potentially volunteers’contributions are worth enormous sums of money. Therefore, the effective use of volunteers enables managers to cut down expenses. To host international sporting events, host cities have to have supersized sport facilities. The problems, however, occur after the events. Host cities need to consider the operations and finances of such facilities post-event. Sponsorship is one of the major ways of fund raising of international sporting events equal to broadcasting right sales and ticket sales. To make sponsorship contracts, event managers need to propose diverse benefits to sponsor corporations in sporting events. Since these issues are associated with management, diverse event management encompassing broad aspects leads to effective procurement of managerial resources in international sporting events.
出版者
出版者 びわこ成蹊スポーツ大学
ISSN
収録物識別子タイプ ISSN
収録物識別子 1348-9399
NCID
収録物識別子タイプ NCID
収録物識別子 AA1191547X
著者版フラグ
出版タイプ VoR
出版タイプResource http://purl.org/coar/version/c_970fb48d4fbd8a85
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